Your accounts post themselves — every day, on schedule
Auto-posting is PostWave's superpower. Choose the account, days, time and language once. From then on, the AI generates fresh on-brand content from your products and publishes it automatically. Your followers see a brand that never goes quiet.
The problem with manual posting
Accounts go silent when business gets busy
The weeks you're busiest are exactly when your marketing disappears — and competitors stay visible.
Daily content is a full-time job
Ideation, design, copywriting, publishing — doing this properly every day is a role, not a task.
Repetitive content bores followers
Reposting the same three photos on rotation makes your brand look stale.
How auto-posting works
Set your schedule once
Pick days of the week, posting time and content language for each connected account.
Fresh AI content every time
Each auto-post is newly generated from your products and brand identity — never a copy-paste repeat.
Smart angle selection
The AI studies your previous posts and their engagement to choose angles that perform.
Custom instructions
Steer the automation with your own instructions — promote a specific offer, tone or theme.
Auto-posting FAQ
Do I need to approve each post before it goes out?
No — auto-posting is fully automatic once enabled. You can review everything it published in your posts history, and adjust instructions or pause anytime.
Which platforms does auto-posting support?
All connected platforms: Instagram, TikTok, X (Twitter), LinkedIn and Threads — each account with its own independent schedule.
Will the content repeat itself?
No. Every run generates fresh visuals and captions from your product catalog, and the AI varies angles based on what performed before.
Can I pause auto-posting?
Yes, you can toggle auto-posting on or off per account at any time — instantly.
Turn on autopilot for your accounts
14-day free trial with 4,000 credits. No credit card required.
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